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BIGDBM US Consumer and B2B Online Intent Data

Observed linkages between consumer and B2B emails and website domains, categorized into IAB classification codes. Hashed emails can be linked to plain-text emails to append all consumer and B2B data fields for a full view of the individual and their online intent and behavior.

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Attribute Type Example
HEM String f47fdc192d41bc738dd2acc2778238a8
Timestamp DateTime 2024-01-01T12:32:00+00:00
IAB_ID Integer 3900
IAB_Name String Hobbies & Interests>Lifestyles>Goth

Description

Observed linkages between consumer and B2B emails and website domains, categorized into IAB classification codes. This data provides an unprecedented view into individuals' in-market intent, interests, lifestyle indicators, online behavior, and propensity to purchase. It is highly predictive when measuring buyer intent leading up to a purchase being made. Hashed emails can be linked to plain-text emails to append all consumer and B2B data fields for a full view of the individual and their online intent and behavior. Files are updated daily. These are highly comprehensive datasets from multiple live sources. The linkages include first and last-seen dates and an "intent intensity" score derived from the frequency of similar intent categories over a period of time. BIGDBM Privacy Policy: https://bigdbm.com/privacy.html

Country Coverage

(1 country)
North America (1)

Data Categories

  • Consumer Behavior Data
  • B2B Intent Data
  • Consumer Purchase Data
  • Direct Marketing Data
  • Purchase Intent Data

Pricing

Pricing available upon request

Volumes

Records
20B

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